E-learning in India - The Role of National Culture and Practical Implications
نویسنده
چکیده
The primary purpose of this research paper is to understand the role of national cultural dimensions on e-learning practices in India. India is considered a major player in the world economy today. US multinationals are significantly increasing their presence in India and understanding local HRM practices will help global companies transition better. This conceptual paper uses the national cultural dimensions of the GLOBE project, which is identified as the most topical theoretical framework on culture. The national cultural scores are used to develop hypotheses for specific cultural dimensions. Examples from the literature are also used to strengthen the proposed hypotheses. This research proposes that national cultural dimensions of power distance, uncertainty-avoidance, in-group collectivism, and future-orientation influence e-learning practices. Future research can definitely empirically test the hypotheses proposed. This study provides e-learning strategies for multinationals while integrating two theoretical models. The suggested strategies can be implemented by multinationals in other countries with similar national cultural dimensions also. This research also proposes a theoretical e-learning model identifying the impact of national cultural dimensions on e-learning practices. This research also provides practitioners a strategic implications model that could be implemented for e-learning initiatives in multinationals.
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